India
At Logi5, we are redefining digital advertising with advanced location intelligence, predictive analytics, and cross-device targeting. Our platform empowers brands to turn location data into commerce opportunities, delivering impactful campaigns with precision and relevance. Operating across the UAE, India, and Singapore, Logi5 is committed to transforming the adtech landscape through innovation and data-driven solutions.
Job Title: Social Media Manager
Location: India
Employment Type: Full-Time
Key Responsibilities:
Social Media Strategy
- Develop and execute a comprehensive social media strategy aligned with Logi5’s brand voice, values, and business objectives.
- Identify the latest trends in the AdTech industry and leverage them to engage with our audience across platforms.
- Build and grow Logi5’s presence on platforms such as LinkedIn, Twitter, Instagram, and YouTube, focusing on thought leadership in the AdTech space.
Content Creation
- Create original, high-quality content tailored to the AdTech industry, including posts, articles, infographics, videos, and case studies.
- Collaborate with internal teams and industry experts to generate thought-provoking content on topics such as AI in advertising, programmatic solutions, and data-driven marketing.
- Design and implement campaigns that highlight Logi5’s offerings, success stories, and innovations.
Community Management
- Engage with followers, respond to comments and queries, and foster a sense of community around Logi5’s brand.
- Build relationships with industry influencers, partners, and clients to amplify Logi5’s message.
Performance Tracking and Optimization
- Analyze social media performance metrics and use data-driven insights to refine strategies and content.
- Conduct A/B testing on posts and campaigns to optimize reach and engagement.
- Prepare regular reports highlighting social media performance, growth, and areas for improvement.
Innovation and Experimentation
- Stay updated on emerging social media trends, tools, and technologies, implementing creative approaches to stand out in the competitive AdTech market.
- Experiment with new formats and features to keep content fresh and engaging.
Requirements
- Proven experience (3–5 years) in social media management, preferably within the AdTech, technology, or digital marketing industry.
- Exceptional content creation skills with the ability to simplify complex AdTech topics into engaging, digestible formats.
- Proficiency in social media management tools (e.g., Hootsuite, Buffer) and analytics platforms (e.g., Google Analytics, social platform insights).
- Strong understanding of social media algorithms, audience segmentation, and growth strategies.
- Excellent written and verbal communication skills with a knack for storytelling.
- Creative mindset with the ability to brainstorm and execute innovative social media campaigns.
- Knowledge of basic graphic design and video editing tools (e.g., Canva, Adobe Suite) is a plus.